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Creating an Ownership culture with Ethan Evans

Think Like Amazon

00:00

The Leadership Principle

ethan: The leadership principle talks about not sacrificing long term value for short term results. And i think there's so many examples of that from within amazon, more generally. There's a pretty big business at amazon called mirch by amazon is teashirt printing. It's on tract to be a billion dollar business roughly this year in the U.S., while it has much more potential abroad. Ethan: Amazon is trying to break into the high fashion business and sell sort of higher-dollar stuff. We don't talk about margin very much as it gets bigger, but once we got to a hundred million dollars, they were very interested in it right away.

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