EP 143 | Lou Rosenfeld - How Rosenfeld Media built an engaged community driving long term retention for their business
CHURN FM
00:00
How Do You Think This Will Change Your Business?
I think a lot of companies offer this free for students, ar free for education, and they're knoc on facts like compound overtime. It's crazy, because hen like you're giving your product of service to students while they're learning to study. And as a publisher, that makes me sad. Even though our books are pretty reasonably prized, there is a mentality in academic that you don't pay for content. So rather than finhting that, i want to go with it, because eventually those people are going to be professionals, and then hopefully some good number of them will remember us absolutely. We wereaready working on a membership system. Back in march of 20 20,
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