On The Other Side cover image

78. Digiphysical goods w/ Nich Kesonpat

On The Other Side

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The Role of Identity in Distribution Channels

I hadn't really thought about that like that in practice, which is kind of interesting and makes me wonder. So let's say that we start to have like all of these different physical things in our lives that actually basically have to your point their own identity because they have their own private key. That makes me wonder how we start to think about identity and tying these things together. But yeah, I guess on a technical level, yes, you're messaging the physical products, but like that's a proxy to the person. And I guess it's more like privacy preserving that way in a sense.

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