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Cliff Weitzman (Speechify): The Value of Building a Personal Brand and Audience as a Startup Founder CEO

BUILD with Blake Bartlett

CHAPTER

How to Be a Successful CEO

"I make videos about what it's like to be a CEO," he says. "The way that my team structures today is as follows": Jack leads the video team, I sit down with him and we brainstorm. We edit via a DSLR camera. One huge thing I realized recently is the importance of good lighting."

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