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Episode 112: How to target and warm up B2B buyers with Zero Social Presence with Stapho Thienpont

Full-Funnel B2B Marketing Show

CHAPTER

How to Use Paid Listings in Industry Publications

"It's a very different difference between, okay, we have a list of a thousand people that downloaded their e-book. Let's send everybody the same email and see what happens," he says. "The mindset of which you're moving forward makes all the difference in the success of the campaign."

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