In this episode, Wes Bush interviews Gaurav, founder and CEO of Jeeva AI, about how they pivoted from a failed startup to building a $5M ARR AI sales platform in just 8 months.
Gaurav reveals their unconventional approach to being "different not better," and how they recently launched a PLG motion that generated 10,000+ users and $100K ARR in their first week.
Key Takeaways:
[00:01:32] Gaurav’s origin story
[00:05:26] Building "the cursor for sales"
[00:15:05] The launch strategy: Getting 320 form fills and 27 customers
[00:25:05] The feature trap: Focusing too much on new features instead of funnel optimization
[00:30:01] The Ogilvy principle that shaped their positioning strategy
[00:37:01] Breaking down their Product Hunt launch that generated 900+ upvotes
[00:42:12] The two-team approach during transitions
[00:51:15] Why product, customers, and hiring/firing are the only three things that matter
[00:54:09] How consistent posting (2x daily) grew from 500 to 23,000 followers
[01:01:17] The mindset shift to maintaining high energy
Resources:
🤖 Jeeva AI
💼 Connect with Gaurav Bhattacharya on LinkedIn
📧 Contact Gaurav at his email gaurav@jeeva.ai
