You Should Do Press Releases When You Launch Your Product

At Rice 25 and stuff, you were doing stuff about Mani Chat and things like that kind of when that first guy going to help you launch products on, on Amazon or Walmart. You also now are involved in something else on the, it's like something to do with press releases and launching. But you're doing it a little bit different way and had some really good success with that. It's called press X. And if you just think about how traditional press is structured, it's basically these publications, they have no incentive to write about your product.