#57: Finance, Accounting, and SaaS Metrics Basics for Practical Founders - Ben Murray
Practical Founders Podcast
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How to Forecast Your Business for Success
The job of the CFO is to distill a company's actual performance. "It's like a rinse and repeat process every month we close the books," he says. The forecast process in place includes hiring decisions, ROI on new assets and revenue forecasts.
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