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Know What You Need to Accomplish by Pendo Director of Product

The Product Podcast

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Product Marketing - Is It a Part of the Product Team?

product operations at pando started a year ago now, and so that is now cor part of our business. In our product team we also have product design. Some companies see product marketing belonging to product or belonging to marketing. Our product marketing consists of marketing, but we are a touch at the hip. Everything we touch has a ripple effect. Touching product marketing ends up touching our sales team and ing our customers. I don't think that a, a product manager's role is to solly sit in the product management space....

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