His daily podcast got 5 million downloads in its first year
The Business of Content with Simon Owens
00:00
Podcasting - Is the U K. Less Mature?
The cost base for producing podcasts can be really, really low. Even if you're doing a long term pre recorded, high quality, serial style podcasttat the cost of that is still probably a twentieth of what it would be to launch a breakfast show on radio. So whilst the spend is really low over here, you can still make a valable business very, very quickly out of it. And i think it's important at this stage in the u k,. to take root and establish yourself as one of the main safe pair of hands as quickly as you possibly anso, that's what our plan is, really.
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