2min chapter

The Long Game cover image

Why Social Proof is the Key to Every Type of Marketing with Andy Crestodina

The Long Game

CHAPTER

The Best Fishing Is Where the Fewest People Go

If i'm serious about trying to drive traffic to something, ye, i could just make a social post for it. But if it's like an account, like for that account base marketing thing, the landing page has a video of me giving one minute commercial for this presentation i'm going to give. And i shoot that in camtasia. I personally and manually type in the captions because they might not have their sound on. There's many things i've found in content that are ten x efforts, but get you hundred X results. That's asson. Tonk yer, you're indexing on the edge.

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