S3 E18 - Unpacking Organic Growth Strategy | Will Aitken @ Lavender
Stacking Growth | The B2B Marketing Podcast
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How to Measure Your Personal Brand Versus Lavender
There is a direct link between impressions and number of page visits. And to be very clear, I do think that this type of motion suits a PLG company. A lot better than maybe some of those larger enterprise cycles that I have a minimum price point like 50k. That's just my opinion, but only because I've done it in those two spaces. So I can't say it would work for every company, right? In theory it should, but I can only speak to PLG because that's what video it is.
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