The Metaverse Is Virtual, but the Impact Will Be Real

Remember the early days of COVID-19 lockdowns when, practically overnight, it seemed that every shop closed its doors? Do you remember how all of those small businesses you might have taken for granted – the ones that gave life and an identity to your community – suddenly felt essential to you? Tim watched lots of small businesses in his small town in New Jersey struggle, including his favorite local bakery, Montclair Bread Company. Three years later, he tracks the trials and tribulations this unimaginable public health and economic crisis threw at the bakery and its owner, Rachel Wyman. 

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