The Importance of Proving There's a Business Case for Funders to Support Your Work

Stony Phil: It's actually more profitable to be green. I would say that my business life, which is now coming on, you know, 40 years has been a has, I have proven that it's actually moreprofit than ever before. He says the next generation doesn't need to be lectured about climate change because they see it happening every day. Stony Phil: The consumer wants honesty and transparency and real achievement in their food supply chain.