Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)  cover image

Rudy Mawer: The Ultimate Direct Response Playbook for Scaling Multi-Million-Dollar Brands | Marketing | E318

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

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The Fusion of Branding and Direct Response Marketing

This chapter explores the significant shift in marketing strategies over the last decade, focusing on the integration of personal branding with direct response marketing. It highlights successful influencer examples to demonstrate the power of audience engagement in enhancing brand identity.

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