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4min chapter
Engaging Gen Z - Crafting a New Era of Digital Banking
Banking Transformed with Jim Marous
Aligning with Gen Z's Values and Monetizing Commitment
This chapter explores the importance of aligning with Gen Z's social and environmental causes, with a focus on Citizens Bank's ESG agenda and community service initiatives. They discuss new products and services, such as green deposits and ESG funds, along with programs promoting cleaner energy in mortgage and auto loans. The chapter emphasizes the importance of doing the right thing and working towards a greener agenda.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode