In episode 50, Alex and Brian interview Courtney Johnson, An ex account manager who quit her job and become a full-time content creator making $40K+/mo. She dives into how she formulates her viral videos, how to "bait the fish" and how women can use their unique skills to succeed in business.
Checkout Courtney on Instagram: [ / courtlynnjohnson
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CHAPTERS:
0:00 Intro - Courtney Johnson
1:20 Working on Marketing Team of Cowboys
2:26 Idea Generation for Viral Video
8:24 Why Courtney Wen’t Full Time Creator
9:45 How To Find your Content Niche
12:10 How to find Content Series
13:58 How to find Hooks & Hook Forumla
17:20 The “Baiting The Fish Technique”
18:29 Sweat Equity Growth
19:28 2 Ways to do Podcasting
20:42 Content That Can Be Monetized
21:58 Going Viral is Less About Money
22:50 Posting on LinkedIn
24:20 Working with LinkedIn HQ
26:20 Testing Content with LinkedIn
27:27 Brainstorming Brian’s Spicy Takes
29:20 Very Spicy LinkedIn Post
30:48 How to Structure Video Concepts
33:55 Men or Women Employees?
35:02 Why Are Men More Inclined to Entrepreneurship?
36:20 Leverage your unique skills
37:30 Courtneys House
38:12 How The Cooperate world is Fake
41:14 Advice on stuck in a 9-5 role
42:00 Advice on starting to make content
42:54 Rich vs Poor habits
46:48 Advice to women breaking into Entrepreneurship
48:50 Skills Women need to prioritize
51:09 Ending Thoughts
