In 1988, the most watched episode of TV ever was the series finale of MASH. But with the rise of cable TV in the 90s and early 2000s, the market was flooded with options. Think about our modern-day equivalent to that MASH finale, Game of Thrones. The numbers? Less than 20 million viewers, a fifth of the audience that MASH got. And JAM says the antagonism of these shows really is a core feature of public debate.

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