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#240 Category Content vs Commodity Content - Camille Trent

Breaking B2B - B2B Marketing & Demand Generation Podcast

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Is This a Marketing Strategy?

A lot of viral content is mass appeal and it's not very specific, right? It's not going to explain something that you don't already know. You have to know like the nuances of their day to day to basically to sort of nail humor. And then I can get into Yeah, that's a great start.

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