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#298 - Polina Pompliano - David Goggins & Elon Musk's Performance Secrets
Modern Wisdom
Create a Product, Build an Audience
She understood the value of building an audience early on. Having an authentic voice talking directly to the consumer develops an emotional connection, right? With the cardasians, you feel like a part of the family. Yu are invested, emotionally invested, then you want to buy whatever they have. But once you have the audience, she knew, i can put any product in front of them. And because people are so invested and in it such a large a audience, i mean, you can, you can do whatever you want. It's ok, i have this relationship with this person. I'll prettymuch as you said cardashians, i'll buy whatever they whatever they make.
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