Boomerang - The Primary Use Case

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Most of our customers are boomeranging things to the time that they were actually needed. I think some people might boomerang a bunch of things just so that they can have the inbound zero for an hour or so. What boomerang does is it allows you to not put things in a to do list app, right? Like you could have very easily forwarded that email to a todo list app like to do it and click up but then it's there with everything else.

Aye Moah, who goes by Moah (pronounced Moe), is taking over the helm as CEO of Boomerang which 2 million savvy active users rely on to spend less time on email and more time on what matters to them. Their loyal user base has saved over 500 years of their lives since 2011 that would otherwise have been spent in email hell.

Ironic (or should we say iconic) for someone who arrived at MIT and announced they were going to major in Computer Science without ever having an email address. Yes, this 5’ tall woman who, literally dodged bullets growing up in Burma, clandestinely applied to go to MIT, got a full ride, and took the first airplane flight of her life to start school. And she has never stopped punching above her weight since.

Listen to us chat about the Boomerang app, email, and geek out about productivity!

Links Worth Exploring

Connect with Moah: Twitter | LinkedIn
Learn more about the Boomerang app
Related Conversation: Episode 360: A World Without Email with Cal Newport
Related Blog Post: The One Email Trick That Keeps My Inbox In Shape

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