How to Fight for Your Users

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"I almost hate to have a good user study. Good in that, you know, everything goes as planned because that means I didn't learn anything from it," he says. "So what is, what are my favorite lines from Tron? How do you fight for your users?" He talks about his recent battle with the app store over an iOS app.

Daniel Hooper declares that any designer who desires to code, can and even should. He shares about how the industry still has a lot to learn from the amazing things that have been accomplished (and sadly forgotten) by the brilliant software design engineers of old. He also shares his excitement of how prototyping really is […]