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Patricia Stokes || Creativity from Constraints
The Psychology Podcast
What if Wonderbread Was a Flower, What Flouer Would It Be?
When i was in advertising, there were lots of companies that liked to do things like synectics. It made them feel good, right? So we would go of to senectics, and they're and say, so now, if wonderbread was a flower, what flouer would it be? And if it was this and that? My boy said to me, pat, you better have an idea before you go, because it ain't going to come out in the meeting. I can byt this is why you gave me a little hard time in that little article about why i don't quote the creativity literature. Ye, you know, i have the same problem at
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