Wisdom From The Top with Guy Raz cover image

GE: Beth Comstock

Wisdom From The Top with Guy Raz

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How to Be an Introvert and Make Yourself Known

Jeff Immelt was promoted to CMO, Chief Marketing Officer for the whole company. He admitted he didn't have a marketing background and that this wasn't his area of expertise. "I had to learn what to ask and marketing is tough in that respect"

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