Shit You Don't Learn in School cover image

50. Making a Difference During Wartime

Shit You Don't Learn in School

CHAPTER

Charity Water Is a Good Example of Charity Water

"We basically need to look at charities like we do businesses," says David Frum. "Instead of profit, it's the amount of impact they have on the cause that they're designed to solve" Charity water is set up as two entities: One for donations and one for adman funding. The new business models will be cherished and copied, he says.

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