11min chapter

The Big Story cover image

How consumer rage defines Canadian politics

The Big Story

CHAPTER

Public Sentiment vs. Economic Reality in Canada

This chapter examines the disconnect between economic indicators and Canadians' perceptions of inflation and job security, fueled by a Bank of Canada consumer sentiment survey. It discusses the implications of these perceptions on political behavior and voting intentions, particularly highlighting how political parties utilize dissatisfaction over affordability. The narrative also reflects on the challenges faced by middle-class Canadians regarding rising living costs, housing crises, and how these issues may shape future political dynamics.

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