Secret Leaders with Dan Murray-Serter & Chris Donnelly  cover image

The $1BN CEO who has beat Nike and Adidas in 9 years

Secret Leaders with Dan Murray-Serter & Chris Donnelly

CHAPTER

Intro

This chapter details the journey of creating a competitive sportswear brand that takes on industry leaders like Nike and Adidas. It discusses the innovative strategies and market interpretations that help navigate challenges and uncover opportunities in a crowded marketplace.

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