3min chapter

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#22 How To Turn Down A Billion Dollars: The Snapchat Story

Founders

CHAPTER

The Importance of Conformity

Snapchat co-founder Evan Spiegel dropped out of Stanford on his way to graduating. He walked for the ceremony and received a blank diploma rather than skip the celebration where all his friends were. "It reminded me that oftentimes we do all sorts of silly things to avoid appearing different," he says.

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