Navigating Startup Challenges and Platform Partnerships

This chapter explores the speaker's journey as a CTO in the startup Arrows, addressing the unique dynamics of a small team and strategic partnerships, notably with HubSpot. It examines the complexities of platform integrations, undocumented APIs, and the importance of fostering relationships within organizations. The discussion further contrasts B2B and B2C modeling, highlighting the tough decisions developers face between aligning with established companies or pursuing independent innovation.