Ecommerce Playbook: Numbers, Struggles & Growth cover image

How to Turn Ideology into Action

Ecommerce Playbook: Numbers, Struggles & Growth

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The Psychology of Slowing Down

There's always to some extent a leap of faith that needs to be taken before you slow down. I had dinner last night with Tony or VP of paid media where we were describing a customer that has a core belief about attribution that's different than ours. And what it got to for me was, I don't, I think the answer should be we don't do this work anymore.

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