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Rory Sutherland on Alchemy

EconTalk

How to Improve the Property Market

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We get into grooves of habits on the web and certainly in real life. Sometimes those habits need shaking up and there are gains to be had. I demand that property websites threw up random wildcards, which didn't always meet your criteria precisely,. But forced you to compare in a slightly more weird and random way. And weirdly, the market composed of lots of messy decisions may be a better market overall. Than one that's made up of a lot of neat but uniform decisions.

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