
Why Buy a Digital Service Business
Acquiring Minds
00:00
How to Analyze Recurring Revenue
The KPI is the lifetime value of your customers. And if you can demonstrate that it's relatively high, it matters. It'll get you a lot more comfortable with the fact that it might be reoccurring repeat business as opposed to pure recurring. That's what we felt like, I mean, because companies who see success with a podcast, why would you stop?
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