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Platforms and the Interplay of Firm Sites and Digital Interfaces
Annabel, I'm delighted you want to speak about this paper. It really took a number of years for me to write and I'm glad you think it's concise because every single line of this paper was written and rewritten many many times. The name of the pieces digital platforms boundaries, the interplay of firm scope platform sites and digital interfaces. So that decision is about what assets are owned, what labor is employed, and what activities are performed by the firm. And the second boundary decision has to do with the platform size, and what about the platform size is being decided.