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15min chapter
#720 Brian Balfour’s $33M Growth Insights: Product-Market Fit, Durability, & Knowing Your Natural Limits
Tropical MBA: Entrepreneurship & Founder Lifestyle
The Changing Dynamics of Distribution
This chapter explores the shifting dynamics of gaining followers and building influence for companies, highlighting the rise of following individuals over brands. It discusses the need for a new playbook to address the challenge of distribution for new companies and emphasizes the importance of being helpful and providing valuable content in today's landscape. The chapter also touches on the shift towards community and product-led growth strategies, and the impact of macro conditions on company growth.
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