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Billionaire Harsh Mariwala On Understanding INDIAN Consumers DEEPLY | Marico Story| FO25 Raj Shamani

Raj Shamani's Figuring Out

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How to Build a Billion Dollar Business From a Small Family Business?

Therefy says the first step to building a billion dollar business is identifying an opportunity. He believes that if you don't do proper homework in terms of creating a unique offering which appeals to the consumer, your chances of success are much lesser. "You have to create a right to win in a highly compatatv environment," he adds.

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