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Predictions 2025: The Rise of Gen X & Americana

Future Commerce

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Media Predictions for 2025

This chapter discusses the anticipated changes in the media landscape by 2025, focusing on the rise of independent content creators and the decline of traditional podcasting models. It highlights the transformation of brands like Walmart into media entities and the resurgence of classic literature through modern platforms like TikTok. Additionally, the speakers explore consumer behavior shifts and predict the resilience of e-commerce platforms such as Shopify amidst emerging trends.

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