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The Nonprofit Email Report: Data-Backed Insights for Better Engagement

Untapped Philanthropy

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The Importance of Data in Grant Making

Grant makers often rely heavily on data to understand the impact that their grantees make. "You can't reduce a nonprofit's impact to a percentage point without losing sight of the different challenges they face," she says. Talk to them and humanize it, seek out information about the circumstances and the challenges a grantee is facing. It's really the only way to get a complete picture of what's happening.

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