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Startup to Last

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Optimizing Sales and Mentorship Strategies

This chapter explores the BANT sales framework, emphasizing its role in qualifying opportunities for small businesses, particularly in health insurance sales. The speakers reflect on their experiences with mentorship and internship programs during the pandemic, discussing their lasting impact on career trajectories despite potential short-term challenges. Additionally, they share insights into recruitment strategies and the importance of building relationships within the hiring process while optimizing sales strategies through customer feedback and effective outreach.

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