Carnegie Hall with Jennifer Kinon
A Change of Brand
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Introduction
Carnegie hall is a place with an immense history of musical pre eminence. Leadership for the non-profit organization set out to change that. They wanted a brand that would be more inclusive and more modern, yet honor the redible history of the hall. Little did they know, months into the project, they would be up staged by a global pandemic That shut down their doors for more than 12 months.
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