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Three Must Read Data and Analytics Books with Tim Harford, Zhamak Dehghani, and Brent Dykes

The Data Chief

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Metrics Can Be Used as a Mechanism for Control

One of the classic problems, i think, is when data is used as a mechanism for control. So er you start trying to measure the world, and then you say, we'll hang on a minute. We can try and control the world. Then, if everybody is alined to the same goal, ah, but when they're not, that's when data can be manipulated, made to lie.

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