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The Great Lantern Fly Freakout: Is That BS?

The Gist

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The Irony of Awareness Campaigns and Financial Literacy

This chapter examines the complexities of awareness campaigns, such as marathons, pointing out how they can mislead participants about their effectiveness. It humorously critiques the gap between raising awareness and achieving real change, while touching on the importance of financial education for children and featuring a sponsor pitch for a financial management app.

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