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An investor's guide to valuation. July 7, 2023

Motley Fool Money

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How to Choose the Right Investment for You

There's no arbiter of value that says Scott, you can't accept less than a 6%. You look at it and you go, my happy with what is an 8% return or do I want a 15% return? And the way to properly look at that is not in isolation, but to remember that you've got a smorgasbord of investment opportunities in front of you. There are plenty of businesses on low PEs because their profits are slowly or quickly eroding. But rationally, you want the highest risk adjusted return.

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