538: Behind The Scenes Of Building Out A Marketing Strategy From The Ground Up With Heather Shannon
Embodied CEO
00:00
How to Make Your Marketing Strategy Work for You
Gottman: The first week was that messaging work. And I know every time, like I never really sell people on that. It's like, we don't really include it in our sales material because people don't think they need messaging work. Now it's this ongoing process of tweaking and refining to make them work together. He says he had been wanting to develop a little bit more of an online course component to his coaching package for a while.
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