Navigating Agency Efficiency through Scope Management and Engagement Tools

Amber Kemmis is the Chief Operating Officer of Revenue River, a sales and marketing agency.

With over a decade of digital marketing and agency leadership experience, Amber can solve almost any problem thrown her way. She also has a passion for people, psychology, MarTech, and driving revenue growth.

Topics discussed in the episode:

• The Difference Between a Traditional HubSpot Agency vs. HubSpot Agency Today.
• What does a Traditional HubSpot Agency Model look like?
• Amber's take on Client Retainers in Revenue River.
• Defining Retainers in an Agency Space
• The Core Responsibilities of a Chief Operating Officer in an Agency
• Different Types of Challenges in Measuring Profitability
• Different types of Client Engagements
• The Importance of Project Management on Operations

Resources mentioned in this episode:

• Amber Kemmis on LinkedIn
• Revenue River
• Career Opportunities at Revenue River
• HubSpot
• Eric Pratt's Agency Journey Interview
• BugHerd - tool recommended by Amber
• Pastel - tool recommended by Gray
• 15Five - employee engagement tool recommended by Amber & Gray
  • ZenPilot is a 15Five partner - contact ZenPilot if you're interested in additional 15Five resources and special 15Five pricing.
• SmartBug
• Gray MacKenzie on LinkedIn
• Andrew Dymski on LinkedIn
• ZenPilot