Blue Ocean Strategy by Chan Kim and Renée Mauborgne | Episode 3 |
The Audiobooks Podcast
00:00
Introduction
The maintenance of running the bus over its twelve-year life cycle. NABBY adopted fiberglass in making its buses a practice that killed five birds with one stone. Fiberglass bodies substantially cut costs of preventive maintenance by being corrosion-free. With much lighter emissions, the NABBY buses raised a level of environmental friendliness high above the industry standard.
Transcript
Play full episode
