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Blue Ocean Strategy by Chan Kim and Renée Mauborgne | Episode 3 |
The Audiobooks Podcast
Introduction
The maintenance of running the bus over its twelve-year life cycle. NABBY adopted fiberglass in making its buses a practice that killed five birds with one stone. Fiberglass bodies substantially cut costs of preventive maintenance by being corrosion-free. With much lighter emissions, the NABBY buses raised a level of environmental friendliness high above the industry standard.
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