29. How to Keep Curiosity Alive: Martin Reeves x 'Radical Uncertainty: Decision-Making Beyond the Numbers'
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The Importance of the Written Word
In the 80s, a clothing shop in England came out with a t-shirt where they put FCUK. And obviously, that's an anagram of a swear word. I mean, everybody wore it because it was provocative. If you decide that this is clothing, I mean, none of us would have been excited. This is a fibrous plant material that's been woven using technology for the purposes of covering and insulating the human body. Not quite as compelling, right? Yeah.
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