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Season 5, Episode 8: The state of eCommerce in 2025 (with Rishabh Jain)

Mobile Dev Memo Podcast

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Innovative Ad Strategies and TikTok Shop Performance

This chapter delves into the use of generative adversarial networks (GANs) in advanced advertising techniques, highlighting their potential to enhance ad responsiveness through continuous testing. It also critically examines TikTok Shop's scalability in comparison to established platforms while discussing the intricate balance between advertising inventory and commerce strategies.

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