Why That Worked  – Presented by StoryBrand.ai cover image

BONUS: Marketing Made Simple Podcast—The Best Takeaways From This Year's Top Episodes (Part 2)

Why That Worked – Presented by StoryBrand.ai

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How to Make Your Marketing More Inclusive

The first episode that you requested was one of the most popular from the year. Raj Lula talks about how to make your marketing more inclusive with intention and real purpose. "Authenticity is pretty much everything" in marketing, he says. The exclusiveness can keep people from seeing themselves in the story they're telling.

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