H&R Block: Jeff Jones
Wisdom From The Top with Guy Raz
00:00
What's the Story of the Coca-Cola Marketing?
In 2004, you were recruited to become the CMO at GAP. This was a time when GAP was kind of struggling a little bit, right? I think it was the beginning of what's become now a decade plus long struggle for the company. And in about two years, that entire leadership team, including me, was either fired or given new jobs. So here I am now in San Francisco, chief marketing officer for the GAP.
Transcript
Play full episode
