FROM FRESHWORKS AND FAST CO. WORKS: What is the future of the employee experience?
The New Way We Work
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How Can Business Leaders Apply the Same Empathy to Their Customers?
The goals of a work force shouldn't be at odds with the goals of your customers. Can business leaders apply the same empathy to both their customers and their business? Is it the same across both sides of the game? It is a fairly major shift, though i mention how sort of rare it is, especially in business to business marketing. In business to business, you're not selling to one person, right? Ou're selling to a company. You've got to stay close to what's really happening on the ground"
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